Benztown Launches Mini Audio Documentaries


The radio imaging, voiceover, programming and jingles has launched Behind the Song, a series of 30-second audio documentaries that give radio listeners a look at the stories behind the biggest songs of all time. The series is now available through Benztown and Westwood One’s Avalanche Imaging Library, having commenced with Classic Rock’s Top 20. Each category will be updated weekly moving forward, for a complete library of stories behind the top 100 songs in Classic Rock. Benztown will also roll out the Country installment of the “Behind the Song,” highlighting the biggest Country songs of all time, in a few weeks.

Justin Case, Director of Programming and Imaging, Benztown, said, “The stories behind the biggest classic rock songs of all time are almost as good as the songs themselves. Avalanche takes its already stellar production value up a notch with imaging director James Stodd and writer Bill Royal serving up weekly Behind the Song stories that will add brand value to your station, while keeping the music moving and the stories forever young.”

To hear a demo of the “Behind the Song” audio documentary series for Classic Rock, visit:


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