Each week, Pandora “musicologists” will handpick music recently released for each New Music Station from a blend of emerging, underground, and well-known artists across all formats, including Pop, Country, Hip Hop, Dance, and others.
Director of Music Programming at Pandora Ron Nenni says, “Musical preferences are never one-size-fits-all. With the constant stream of newly released music and generalized recommendations that are made for the masses on mainstream radio formats, amazing talent gets lost in the fold. Our goal with these stations is to connect new music made by artists of all shapes and sizes to Pandora’s massive audience in a way that’s targeted and personal. We are pushing the boundaries of discovery and serving up an experience that listeners can’t find anywhere else.”
