NASH FM 102.5 Muncie joined forces with Toyota & Scion of Muncie to provide Christmas cheer on December 5 – “Secret Families Day” – to 247 area families in need through the annual “Secret Families” Christmas Charity. “Secret Families” provides a complete Christmas (tree, stand, decorations, food, pet supplies, cleaning supplies, and wrapped gifts for each family member) to families needing a hand up in Delaware County during the holidays. “Secret Families” also provided holiday deliveries to an additional 125 families the following week.
NASH FM 102.5 conducted on-air interviews, live broadcasts from related events, recorded promos, and website, social media, and e-mail marketing to drive awareness, contributions, and volunteers for this annual station promotion benefiting families in East Central Indiana. Over 1,000 volunteers, nearly $200,000 in Christmas gifts and items for families, and countless volunteer hours contributed to the success of “Secret Families.”