Saga Communications’ Hampton Roads Media Group has promoted Director of Sales Tiffany McCormack to General Manager of the Norfolk cluster behind Active Rock FM99 WNOR and Classic Rock 106.9 The Fox (WAFX), succeeding Carol Commander.
McCormack joined Hampton Roads Media Group in 2014 as an Account Executive and was later promoted to Digital Sales Manager, then Director of Sales. Commander, whose history with the company spans more than 25 years, has served as General Manager since November 2022.
Saga Communications COO Wayne Leland said, “Tiffany is a proven leader who combines a deep understanding of our business with an unwavering commitment to our clients, our employees, and the Hampton Roads community. Throughout her career she has consistently delivered results, developed strong teams, and embraced innovation. We are excited to see her lead Hampton Roads Media Group into its next chapter.”
McCormack commented, “I am honored by the opportunity to serve as General Manager and grateful for the confidence the Saga leadership has placed in me. Our mission remains the same: helping local businesses grow by connecting them with audiences through trusted media brands and effective marketing solutions. I am excited to continue working alongside our talented team to deliver results for our clients while serving the Hampton Roads community.”
Leland added, “Carol’s impact on this organization and the Hampton Roads market has been extraordinary. Her contributions, professionalism, and dedication have helped shape the success of this company for more than two decades. We thank her for her many contributions and wish her happiness and success.”
