iHeartMedia Philadelphia has elevated Daija Moore-Evans to Digital Content Manager, a role in which she’ll shape the social media strategy for the six-station cluster. Moore-Evans joined iHeart in 2019 as a board operator and producer before going on-air at WUSL.
Over her tenure, she’s helped architect digital content strategy and audience engagement initiatives for Power 99 and WDAS.
iHeart Philadelphia SVP of Programming Jeff Hurley said, “Daija has already made a tremendous impact on our team, and this promotion is well deserved. Her creativity, work ethic, and vision make her the perfect person to lead our digital efforts into the future.”
Moore-Evans added, “I’m incredibly grateful for the opportunities I’ve had to grow with iHeartMedia Philadelphia. It’s been an amazing journey from board operator to leading digital strategy, and I’m excited to continue working with such talented teams to connect with our audiences in innovative and meaningful ways.”
