SiriusXM has appointed three new executives for their marketing team. Rolanda Gaines, Tatiana Holifield and Joe Hanna will all report to SiriusXM’s Senior Vice President of Brand and Consumer Marketing, Kimberly Wilson.
“Coming off of a groundbreaking year we’re at a pivotal moment here at SiriusXM and the caliber of talent that we’re bringing in will surely help us expand our leadership position in the audio space,” said Wilson. “Each hire comes in with a unique skill set, background and a proven track record of understanding consumers’ needs. They will be integral in driving the brands forward.”
Gaines is the new Vice President of Experiential and Partnership Marketing, Holifield is the new Vice President of Digital Content and Audience Engagement, and Hanna has been promoted to Senior Director, Brand and Platform Partnerships
