Gen Media Partners will now rep the entire stable of Lotus’ Spanish-language radio stations. Lotus President Jim Kalmenson said, “Gen Media Partners represents a very impressive national roster of Spanish radio stations. The Gen Media Partners team is passionate about Spanish Radio and is dedicated to providing excellent resources and great service to advertisers.”
“We’re proud to welcome the coveted Lotus Spanish Language Group to our Hispanic platform,” stated Kevin Garrity, Chief Executive Officer of Gen Media Partners. “The Lotus stations are leaders in their markets and connected to their local Hispanic communities. We’re eager to get out there and represent these powerhouse radio stations.”
