jācapps’ V4 mobile app platform has integrated with the Aptivada user management platform. The integration means that stations on the V4 platform who are Aptivada clients can now utilize Aptivada’s registration features.
jācapps’ COO Bob Kernen commented, “It is increasingly important for media companies to know who is consuming their content. Registered users are far more valuable to advertisers and programmers, and Aptivada’s platform makes it easy to capture this data. We continue to expand the offerings to our clients and are excited to provide access to Aptivada’s outstanding technology.”