BOB LIODICE, CEO OF ASSOCIATION OF NATIONAL ADVERTISERS, TO CO-CHAIR FORECAST 2020
Radio Ink is pleased to announce that Bob Liodice, CEO of the Association of National Advertisers (ANA), will co-chair Forecast 2020 with Mary Berner, President/CEO of Cumulus Media.
Forecast is radio’s annual business and financial summit that brings together industry leaders, investors, visionaries, and prognosticators for a day of information, ideas, and discussions centered around the future of the radio industry, its multi-faceted platforms, and the continually changing landscape in which it competes. Recognized for its executive-focused agenda, Forecast is held annually at the Harvard Club in New York City. This year’s event will be presented on November 20, 2019, concluding with the networking event of the year, the annual “Top 40” cocktail reception, honoring Radio Ink’s 40 Most Powerful People in Radio.
In making the announcement, Deborah Parenti, Executive Vice President and Publisher of Radio Ink, said, “We are extremely excited to have Bob Liodice join Mary Berner in co-chairing this year’s Forecast. The opportunity to have input from the national advertisers’ perspective in planning the Forecast agenda is something that everyone with a vested interest in radio should find of great interest and even greater benefit. Along with Mary Berner, who has graciously committed her time and efforts in delivering a compelling program, this promises to be a terrific and thought-provoking event.”
Liodice said, “I’m looking forward to being the Co-Chair at Radio Ink’s Forecast 2020 with Cumulus Media CEO Mary Berner. We’re going to explore the key business, creative, technology, and measurement issues brands and the radio industry need to focus on and discuss how to meet the challenges of today’s marketplace.”
As CEO of the Association of National Advertisers, Bob Liodice leads an organization whose membership includes more than 1,100 companies representing an estimated 25,000 of the most powerful and influential brands in the world — brands that collectively spend $400 billion in marketing and advertising each year.
Before becoming CEO, Liodice served as executive VP at the ANA, responsible for member relations and business development; he joined the company as senior VP in 1995. Prior to that he was VP of global marketing and sales for Grupo Televisa, a major worldwide broadcaster. His other experience includes more than 15 years in marketing and financial management at Kraft General Foods and tenure as category marketing manager for the Jell-O and Bakers brands.
Liodice is a member of the boards of the Advertising Council, Advertising Research Foundation, Advertising Self-Regulatory Council, Partnership for Drug-Free Kids, Advertising Educational Foundation, Digital Advertising Alliance, Trustworthy Accountability Group, and World Federation of Advertisers.
Forecast brings together the best and brightest talent in broadcasting and advertising to forecast the coming year, to discuss the trends and momentums that will affect ratings and revenue. From Washington to Wall Street, automobiles to mobile devices, Forecast focuses on what’s ahead in the broadcast community’s future and how to prepare for its opportunities and challenges.
Seating at the event is limited. Register now at the early bird price. Click here.
November 20, 2019