Here Are The 2019 Radio Mercury Awards Winners


    This year’s $50,000 Best of Show award was presented to Wieden + Kennedy for their Old Spice Pomade Radio campaign. RAB CEO Erica Farber said, “It was another great night for radio and the strength of the audio medium in conveying a brand’s message. The Radio Mercury Awards continue to advance the medium forward by showcasing innovative and effective radio commercial work.” Winners for the 2019 Radio Mercury Awards were announced Thursday night at an event held in New York City.

    Chief Judge, Chris Beresford-Hill, of TBWA\Chiat\Day NY said, “We have tremendous diversity in tonight’s winning audio, and what impressed the final round judges most was the power of storytelling and the various ways advertisers were able to convey a brand’s message through innovative and unique creative,” noted Chris Beresford-Hill, chief judge and chief creative officer, TBWA\Chiat\Day NY.

    This year’s Radio Marketer of the Year Award was given to Progressive Insurance. Caroline Beasley, chief executive officer of Beasley Media Group, and Drew Horowitz, president and chief operating officer of Hubbard Radio, presented the award to Jeff Charney, chief marketing officer at Progressive Insurance.

    Here’s a list of all the winning commercials:
    $50,000 Best of Show
    Pomade Radio
    Old Spice
    Wieden + Kennedy

    $5,000 Radio Commercial
    Vocal Fry
    Motel 6
    The Richards Group

    $1,500 Radio Commercial
    Elk Country
    Progressive Insurance
    Arnold Worldwide

    $5,000 Radio Campaign
    3PM Brainstorms
    Mars Chocolate North America/Snickers
    BBDO New York

    $1,500 Radio Campaign
    2018 Radio Campaign
    Motel 6
    The Richards Group

    $3,000 Integrated Campaign with Radio/Audio
    Answering the Call
    McCann New York

    $1,500 Creative Use of Audio
    Westworld: The Maze

    $1,500 Creative Use of Sound/Music

    $3,000 PSA Spot or Campaign
    A Day in the Life
    Donate Life California

    $5,000 Radio Station Produced Commercial
    Soft Rock/Jim & Donna
    Kansas City Men’s Clinic
    iHeartMedia Creative Studio

    $1,500 Radio Station Produced Commercial
    Her Man Can Do It
    Herrmann Services
    Hubbard Radio Cincinnati

    $1,500 Radio Station Promotional Spot
    Paul’s Prosthesis Palace
    Hubbard Radio

    $3,000 Spanish Language Spot or Campaign
    Danceable Trailers
    Chicago Latino Film Festival
    Leo Burnett Chicago/Lapiz

    $1,500 Student Produced
    Sad Glad Bag
    Miami Ad School

    To listen to all of the work awarded at tonight’s ceremony log onto


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