Radio Getting Smarter


SmartRadio is a next-generation cloud-based data-driven radio platform consisting of several components: multichannel Smart Production, Smart Publication, Smart Analytics, and data-driven Smart Tools. Together these components create a modern “start-to-end” modular radio production environment. In a new collaboration between Orban and Broadcast Partners, SmartRadio utilizes the Orban OPTICLOU audio processing engine to provide cloud-based and web-based audio processing. The platform enables remote management of both content and audio processing for cloud-based radio programming for online, DAB+ and HD Radi radio stations, as well as for radio broadcasters with multiple transmission sites.

“SmartRadio helps broadcasters manage not only their listenership, but engagement with their audience,” said David Day, Orban’s President. “Broadcast Partners is very well-known in Europe, and we are excited to partner with them on this new cloud-based processing available through our OPTICLOUD platform. Through our exclusive distribution relationship with Broadcast Partners, we can now provide virtual radio studios and cloud-based audio processing for radio and streaming broadcasters in the Americas. This truly is ‘Tomorrow’s Cloud-Based Radio that’s Here Today.’”

SmartRadio will be demonstrated at NAB in booth N4120.


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