Matt Caldaronello has joined the Local Radio Networks team of 24/7 music format experts as Vice President of Affiliate Sales. Caldaronello joins LRN from Westwood One where he was Vice President of Affiliate Management.
LRN CEO Steve Swick said, “Matt is one of network radio’s most highly respected affiliate sales and relations professionals. He is passionate about the 24/7 music format business and cares deeply about the radio station owners and operators who rely and depend on superior quality content and service, combined with local control. His long-term relationships will be an asset to the radio stations migrating to LRN. On behalf of our long-time Vice President of Affiliate Sales, Donna Halverson, and our entire team, I am delighted to welcome Matt.”
Caldaronello added, “Broadcasters are ready for a positive change. LRN is dedicated exclusively to 24/7 music programming, which allows them to focus entirely on the needs of local broadcasters. LRN’s strategic relationships with ABC News Radio for award-winning news and with Skyview Networks for advanced XDS satellite delivery, add more high-quality options for affiliates. I’m excited about the opportunities and new tools that I can now offer owners and operators, including maximum flexibility and control, along with quick turnaround solutions.”