Programming mastermind John Sebastian tells Radio Ink he’s created a new winning format for the 55+ demo which he says is “the most undervalued, under appreciated, under exploited, demographic in American life right now.”
Sebastian tells Radio Ink he’s done his due diligence on the format. “This new format, an amalgam of the music of my life…all the formats with which I’ve excelled, has the potential to rank #1 6+ in many, if not most radio markets in the United States.”
Sebastian has done quite well in radio, having seen success in Top 40, Rock, New Age/Smooth Jazz, Classic Rock, and Country. And he did it in major markets, including Los Angeles in three different decades, Boston, Chicago, Dallas, Seattle, Minneapolis, Phoenix (multiple times), Nashville, and others.
For more details about what John is up to contact him at [email protected]