AdLarge Media’s cabana digital audio division is the new sales representative of crime podcast network Murder.ly. Murder.ly offers a wide range of true crime dramas, from conversational to investigative and journalistic. Among its 20 titles is the highly popular Trace Evidence with Steven Pacheco.
“True crime dramas are sought-after and in high demand among listeners and advertisers,” said Cathy Csukas, Co-Founder and Co-Chief Executive Officer of AdLarge Media and cabana. “We’re proud to represent the titles in Murder.ly and bring this exclusive opportunity to cabana advertisers.”
“We chose cabana for numerous reasons, including their expertise in monetizing podcasts while maintaining respect for the intimate connection between podcasters and their audience,” explained Brian Egan, Co-Founder of Murder.ly. “Team cabana takes the time to learn about our titles and hosts, and then uses that intelligence to create revenue opportunities. As we add more true-crime podcasts to Murder.ly, that collaborative approach will help grow our business.”