Bobbie Loesch has been named Regional Senior VP of Sales for iHeartMedia’s Pittsburgh/West Virginia Region. The region Loesch will now cover includes 24 stations. Loesch will be responsible for on-air and digital sales, personality endorsements, and local event sponsorships. She will report to Regional President Tim McAleer.
Loesch joined the Pittsburgh Market in 2004 and most recently served as the General Sales Manager of both 102.5 WDVE and BIG 104.7. She also worked as the region’s Director of Digital, National Sales Manager, and Director of New Business for iHeartMedia Pittsburgh, as well as Local Sales Manager and Account Executive for 96.1 KISS. She began her career as an Account Executive for Townsquare Media and is a graduate of Liberty University.