Cumulus Rewards Hammer

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Lee Hammer has been the Program Director at KNBR 680 for the last 12 years and was Program Director for KNBR 1050 (KTCT) for over 19 years. On Thursday, Cumulus promoted Hammer to the newly created position of Vice President, Sports Play-by-Play Programming for San Francisco. Hammer has been named one of Radio Ink‘s Best Program Directors since 2013.

The company also promoted Sports Talk radio programmer Jeremiah Crowe to PD for both KNBR 680 and KNBR 1050 (KTCT).

Hammer started his career at KXRX in San Jose as a News Editor and Talk Show Producer, and then served KCBS in San Francisco as a News Editor for 16 years, before joining KNBR and KTCT. He has also produced and engineered Stanford football and San Francisco Giants baseball, and produced Oakland Raiders football and San Francisco 49ers football.

About his promotion, Hammer said, “The relationships we have with our play-by-play partners, the Giants and the 49ers, are key components to the overall success of KNBR. This new role will allow me to devote more time to enhance and expand these key partnerships, resulting in increased value for our listeners and our clients.”

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