The parent company of Springdale’s La Zeta 95.7 and Little Rock’s 106.3 FM, recently raised a whopping $326,579 for Arkansas Children’s Hospital. Over the last eight years, EZ Spanish Media radiothons in Northwest Arkansas and Central Arkansas have raised $1.9 million dollars. Aimed at bilingual Hispanic listeners, the eighth annual Northwest Arkansas radiothon was hosted April 28-30. The fifth annual Central Arkansas radiothon was hosted April 21-23.
“This annual event has become our most ambitious project,” said Eddie Vega, owner of EZ Spanish Media. “We prepare for months with the goal of doing better than the year before. And in the process we suffer, enjoy, and celebrate along with our thousands of listeners. This particular year is even more special, because all the funds raised from the Northwest Arkansas radiothon are going to the new Arkansas Children’s Northwest Expansion being built in Springdale.”