Lazer Broadcasting has named Lino Alvarez as GSM for its Oxnard/Ventura, Santa Barbara, and Santa Maria markets. Before joining Lazer, Alvarez served as V.P. of Sales for MundoFox in Los Angeles, GSM for Estrella TV in Los Angeles, and VP of Sales for NBC Telemundo in Arizona.
“Lino is a seasoned sales leader who is focused and results driven. His track record of success and extensive knowledge of the Hispanic market makes him the ideal choice to lead our sales efforts in these key markets. We are very excited to have Lino join the Lazer Broadcasting family,” said Sean O’Neall, General Manager for Lazer Broadcasting. Alvarez added, “Lazer Broadcasting is a dynamic company with unlimited growth potential and I am thrilled to be leading their sales efforts.”