iHeart Raises Five To Division EVP/Programming

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Andrew Jeffries, Steve Geofferies, Tony Coles, Thea Mitchem, and Meg Stevens­ are moving up at iHeartMedia, with all taking the title of Division EVP/Programming for the iHeartMedia National Programming Group. They all formerly held the title of SVP of Programming. A sixth division EVPP is already in place, Gene Romano, and all six report to iHeartMedia National Programming Group EVP/GM Brad Hardin.

Said the company, “These promotions are part of iHeartMedia’s recently announced operation structure for its markets. The company, formerly organized into ‘Major’ and ‘Regional’ market groups, is now comprised of four geographic divisions, each led by a new Division President. The divisions are strategically organized into 36 regions that address the needs of both listeners and advertisers based on geography and are led by Region Presidents drawn from within the company’s seasoned leadership team.”

Each division EVPP will partner with a division president; Jeffries and Geofferies will work with Greg Ashlock in the West Division; Coles with Matt Martin in Central; Mitchem and Stevens with Hartley Adkins in the Northeast; and Romano with Tom McConnell in the Midwest/Southeast Division.

iHeartMedia National Programming Group Tom Poleman said, “Great programming is the foundation of our stations, and we’re fortunate to have an amazing group of local program directors leading our brands. The collaboration between local programming and the iHeartMedia National Programming Group unlocks the unparalleled scale and assets of iHeartMedia, providing us with unmatched resources which benefit each and every one of our stations.”

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