Radio’s Number One Ad Category Has Record Year.


Last year the auto industry sold more vehicles than any year in the history of the industry. Automotive has consistently been one of radio’s biggest and best advertiser. The final number of vehicles sold in the United States was 17.47 million, surpassing the prior record of 17.35 million from 2000. Ford had its best year since 2006. GM sold nearly 3.1 million vehicles, a 5% increase over 2014. Fiat Chrysler Automobiles said it sold more vehicles than in any year since 2005. According to the Detroit Free Press, the industry is even healthier now than it was in 2000 — the last time the industry sales were this robust.


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