Connoisseur Media Shreveport has promoted Greg Hanson from Operations Manager to Market Manager, putting him in charge of the five-station cluster. Stepping into Hanson’s former role is Paul Cannell, who joins the cluster’s leadership team as OM.
Hanson brings over four decades of market familiarity to his new role. He started as on-air talent at KTAL in 1985, later leading the cluster as Operations Manager in 2007, continuing in this role when Connoisseur acquired Alpha Media in September 2025.
Cannell most recently served in an Operations and Brand Manager role at Gonzilla Entertainment Group, Inc. in Austin, TX. His background includes experience across various formats.
Connoisseur Media Southwest Region SVP Jay Richardson said, “Greg has been a guiding force behind the programming and success of these stations for many years, and his deep connection to the Shreveport community has made him an invaluable leader. Over the past several years, Greg has expanded his expertise beyond programming, developing as a seller, strategist, and leader. His experience and understanding of this market make him the right person to lead the team as we continue to grow and evolve.”
Hanson added, “Paul was a natural fit for this role. He knows radio, he knows this market, and he understands how all the pieces have to work together. As I move into the Market Manager role, I’m excited to have someone I trust leading programming and operations and helping us keep moving forward.”
