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Ideas, ideas, ideas. In the radio business ideas sell, and now more than ever, salespeople and their managers needs to be creative. With COVID-19 still very much a part of our lives, and social distancing still being touted by the experts, stations all over the country are finding new ways to engage with listeners and generate revenue from, and results for, their clients.

At the Radio Show On Wednesday Pillsbury's Scott Flick interviewed Hubbard CEO Ginny Morris and Connoisseur CEO Jeff Warshaw about the challenges of getting through the 2020 COVID-19 Pandemic. One of the topics they discussed was how they keep their people motivated.

(By Chris Byrnes) It was 20 years ago that ByrnesMedia was formed. As I reflect on all the people I've met and worked with in the radio industry I got to thinking about all the things I've learned. Here are some that are perhaps more important today than ever as we all navigate the impact of a pandemic.

(By Loyd Ford) In today’s world, radio personalities have to consistently build their value, value the local politics of their cluster and they should still put significant effort into building their personality brand.

(By Buzz Knight) Today, we begin a new series of interviews with industry thought leaders on The Future of Audio. First up Fred Jacobs, the founder of Jacobs Media.

(By Jackson Dell Weaver) Everyone talks ‘game’ about pivoting.  How do we pivot in this extraordinary time?  So far my favorite pivot is the self-described dive bar with decent food in Queens, that faced with closure as a non-essential business.

(By Jackson Del Weaver) Jim wasn’t what you’d expect. Today less so, but back then car dealers were often slick, fast talking and dressed to kill or at least maim. That wasn’t Jim – always a little disheveled wearing a white button down shirt with a colorless tie.

(By Bob McCurdy) No business competes in a vacuum and no business is immune to the effects of a competitor’s advertising. It’s important for those advertisers with a limited advertising budget to choose their ad vehicles with care or risk having their messaging being drowned-out by the competition.

(By Buzz Knight) The Consumer Electronics Show has become a pivotal destination for the automotive industry to showcase their brands, and at CES 2020 many of the same themes continue to surface.

(By Buzz Knight) We all know that when we begin the long roadmap of innovation it’s tempting to think we can go it alone. Ego and pride drive the initial calculus, and unfortunately many times that can be the death of the initiative.