Podcasting Ad Revenue Was The Focus on Clubhouse Today

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The IAB has released its annual Podcast Advertising Revenue Study which projects the industry will see $2 billion in ad revenue by 2023. Eric John, VP for the IAB Media Center & Chris Bruderle, IAB's Senior Director of Research & Analytics joined Radio Ink editor Ed Ryan on Clubhouse this morning to discuss the revenue numbers. LISTEN

Are You Ready To Rise Through The Ranks?

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The Mentoring and Inspiring Women in Radio group, BMI and the RAB have announced that the 13th annual Rising Through the Ranks program will be brought back in 2021 as a virtual event.

The Sports Hub & Bruins Ink Agreement

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98.5 The Sports Hub (WBZ) and The Boston Bruins have reached a new multi-year agreement extending their partnership contract. The Beasley Media station will remain the flagship for the Bruins Radio Network.

Radio Climbing Back From Pandemic Devastation

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The latest revenue data from BIA Advisory Services details just how serious the damage was to radio from the 2020 COVID-19 pandemic. The industry took a big hit last year due to businesses being forced to close, governments locking down and advertising coming to a near stand-still.

Radio Transactions Also Down

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Not surprisingly, station transactions were also down during the year of the pandemic. BIA's latest data shows radio station sales fell to levels that hadn’t been seen in years. Only 534 stations sold in 2020 for an estimated value of $139 million. By comparison back in 2011 over 1,000 stations sold for $1.1 billion.

Episode #1 Is Out

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James Golden, aka Bo Snerdely, Rush Limbaugh's long-time call screener hosts the new podcast about the life of the late Rush Limbaugh. Politics aside, the first episode is a tear-jerker as Golden takes listeners behind the scenes of the day he found out his friend had stage 4 cancer. And, Golden reveals a secret of his own. LISTEN

We Want To Help You Increase Your Podcast Revenue?

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This week the IAB released a new revenue report that said by 2023 podcasting will be a $2 billion industry. Shouldn't you get in on that action?

(SPONSORED) Turn Your Unsold Inventory Into Cash

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If you're a community-focused radio station, Transition Squad's Community Gift Card Auctions can: Provide you with a profitable new revenue stream, turn unused and promotional inventory into cash, and get more local advertisers on air. See how HERE.

SEND US YOUR NEWS TIPS

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Are you hearing things about your market? Let us investigate. Radio Ink Magazine is the only 29-year-old trade magazine in the radio industry. That's the result of a lot of trust over those years. Send all news tips in total confidence, and any other station news to Radio Ink Editor Ed Ryan at [email protected].

WE WANT YOUR BLAST FROM THE PAST

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David Weiss shared his 1980 Blast From The Past from WARA-AM (1320) in Attleboro, MA. He tells Radio Ink, "I was one of the news anchors there, and here I am 'ripping and reading' rolls of AP copy." Send your Blast From The Past photo to [email protected].

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Get Your Metal On

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Diversion Podcasts has launched Backstaged: The Devil in Metal. Hosted by author and music journalist, Jon Wiederhorn, this 12-episode podcast takes listeners through the history and culture of heavy metal.

Ellen Pompeo Launches With Cadence13

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Audacy's Cadence13 is partnering with actress Grey's Anatomy star Ellen Pompeo. The weekly interview style show called Tell Me with Ellen Pompeo launches in the fall.

Latinx Voices On Podcast Network

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'My Cultura' is being launched by iHeartMedia. The standalone venture will focus on Latinx voices and creators.

Madrigal Joins The Forum

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KQED announced that journalist Alexis Madrigal has been named co-host of KQED’s public affairs radio program Forum. Madrigal arrives at KQED from The Atlantic, where he was a staff writer.

Fletcher Keyes Joins TroyResearch

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Keyes has been named Director of Development for TroyResearch. Keyes is re-uniting with TroyResearch president Jonathan Little, having worked together previously at Z104 (WZEE), Triple M (WMMM), and WOLX in Madison, WI.

Palmieri Sticking Around Providence

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Providence Rock and Roller WHJY-FM and WSNE-FM have extended Doug Palmieri contract for another four years. Palmieri is part of the afternoon show “Doug & Scarpetti” on WHJY and he's the PD for both stations.

‘Women Behind The Mic’ Launches on Clubhouse

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30-year radio vet Lisa Adams (pictured) launched Women Behind The Mic, a weekly interview heard Wednesday's on Clubhouse. Tomorrow at 8PM Eastern, the group will host a panel discussion with iHeart Denver Mid-day host Denise Plante. 

SiriusXM Consolidates Sales Teams

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The SiriusXM, Pandora, and Stitcher sales organizations have all been combined into one unit. The re-branding will be discussed during a joint presentation by Pandora and Stitcher at the Interactive Advertising Bureau’s Podcast Upfront 2021 this week.

Our Print Magazine: Radio Ink

May 10, 2021


The Most Influential Women in Radio
Cover Q&A: Susan Larkin

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