It's been 60 days since Jay Stevens left radio -- after decades of programming success -- to take a break and recharge. When he hit the beach he had been the Senior VP at Radio One for over a decade. Is he getting the itch to come back? Is the golf scene getting old? We bugged Stevens day and night until he answered our questions. He gave in this week. Here's what he had to day...
The radio industry's top leaders do not just fall into their positions of leadership. They work harder, they work smarter, and they find ways to put themselves into positions to advance their careers. We turned to four of radio's top leaders and asked them exactly how they do it. Why are they the ones leading people? What did they do to educate themselves? Here's what they had to say.
Radio Ink is on a mission to debunk the theory that Millennials do not want to work in radio. Phylicia Cahill and Amanda Latorraca are both 29 years old, and work for Connoisseur in Connecticut. Phylicia got her start in radio as an intern and moved into sales. Amanda started in Television and made the switch to radio. Here's what they say about working in the radio industry.
Does the radio industry take creative seriously enough to help clients succeed? Why do many advertising agencies lack the desire to spend time on radio creative, caring mostly about a television commercial that takes so much more time to produce and costs so much more than radio? Why do radio stations allow awful-sounding advertisers to record their own commercials? We turned to a very successful creative services company to try to find the answers.
Sue O’Neil is the Ops Manager for Entercom's WKSE, WTSS, and WWWS in Buffalo. She started her career in 1987 and has been programming since 1995. And even though Sue has been in the business for three decades, she's not slowing down. In fact she's evolved quite nicely just as the position of PD has, taking on more and more responsibility, like many PD's have had to do.
If you answered yes, you may want to listen to some of the advice we pulled from Rex Hansen, who's retiring after a long and successful career in radio management. Hansen's final stop was a 19 year run as VP/GM for SummitMedia's cluster in Springfield, MO.
This is not a negative story about Nielsen. Nielsen is the ratings system, the currency radio uses and advertising agencies and local businesses rely on to make purchases and funnel millions and millions of dollars into the radio industry. Many would argue that since Nielsen purchased Arbitron, the bigger company is making more of an effort to improve its product for the industry. But those discussions are for another day.