The Creation Of An Iconic Radio Brand
As we reported yesterday, Cumulus' KQRS in Minnesota is gearing up to celebrate the 50th anniversary of rocker KQRS. Today we take a closer look under the hood, at the nuts and bolts of what it takes to create a radio brand that stands the test of time, remains a stable force in the ratings and withstands the quirkiness of the listener. Scott Jameson is the current PD at KQRS. We picked his brain on how and why KQRS is still the king.
Post COVID Workplace Webinar
'Re-entering the Post-COVID Workplace Part I: Emotional IQ for Employers/Managers', is the latest CRS360 Webinar. The interactive program is set for July 15.
RAB Radio Sales Essentials
The Radio Advertising Bureau is offering a one-day virtual workshop focusing on 'back to basics' training. The live, online and interactive event is set for July 19.
Xperi, NAB Sound Off On Proposed Raise Of Digital Radio Power
On Tuesday, the Federal Communications Commission advanced motions to increase digital radio's over-the-air reach via two Notices of Proposed Rulemaking for digital FM and Low Power FM signals. Now broadcasters are expressing their thoughts.
Shondaland Closes Podcast Division in Latest Industry Pullback
Shondaland has reportedly dissolved its podcast division, marking the end of a five-year run that helped expand the company’s storytelling footprint beyond television. The closure resulted in layoffs and leaves the production company's deal with iHeartMedia in question.
Media Monitors: Q2 Ad Spend Pumps The Brakes
Another week into May and national radio ad play saw another 6% week-over-week decrease between radio's top five national advertisers. The latest data from Media Monitors shows Progressive is still at the top of the leaderboard for the third week in a row.
Four Steps To Grow Your Station’s Recruitment Ads
(By Marc Greenspan) Thanks to the historically low unemployment rate, traditional employment advertising is probably not working because there are fewer people searching for jobs. How do you reach qualified candidates who are not actively looking?
Do You Have Word Whiskers?
(By Pat Bryson) A few weeks ago, I was role-playing a presentation with one of my salespeople when I noticed some "word whiskers." At least, that's what my old speech teacher would have called them.
It’s Your Ear More Than Your Eye
(By Jeff McHugh) “It’s your ear more than your eye,” said CBS 60 Minutes creator, the late Don Hewitt. Broadcasters sometimes overlook the importance of audio. In television, what audiences hear is more important than what they see. Radio and podcast presenters have only sound to work with, but many leave its potential unexplored.
Regional Murrow Award Winners
A number of radio stations are getting the good news that they have been honored with Edward R. Murrow Regional Awards. Since 1971, RTDNA has been honoring outstanding achievements in broadcast and digital journalism with the Awards.















