“Macarena” all the time is what listeners will hear on 93.3 in Nashville as The Cromwell Radio Group performs engineering tests for its fifth station in the market. Cromwell president Bud Walters says “This is the culmination of a 13 year project. It all began in 2003 when the FCC initiated rules to permit Metro FM signals and then later issued rules pairing them with AM stations”. Cromwell is pairing 93.3 with its WQZQ AM830 licensed to Goodlettsville, Tennessee.
Commission Chairman Tom Wheeler and Commissioners Mignon Clyburn, Michael O'Rielly, and Ajit Pai will headline four separate sessions at the NAB Show in Las Vegas next month. Wheeler will address a session open to all attendees April 20, at 9 a.m. Commissioners Clyburn, O'Rielly and Pai will appear in three separate sessions within the NAB Show Broadcast Management Conference, April 18 - 20.
The debate over whether Telos' Voltair unit improves your ratings or not just got a little more interesting. In a Thursday press release, The Telos Alliance — parent company of 25-Seven, the makers of the Voltair — said new findings show Voltair "still provides broadcasters with a significant ratings advantage, even on enhanced CBET."
It's been awhile since we've heard from the team at Telos. Once Nielsen released its enhanced CBET technology and started rolling it out to PPM markets late last year, the debate about Voltair pretty much fizzled out. A flurry of new activity on the topic this week promises to reignite the debate. We reached out to Telos CEO Frank Foti to ask him about his press release, which claims that Voltair still significantly improves ratings in PPM markets. Here's what he had to say.
Researcher Richard Harker, who's been a big proponent of Voltair, was on a panel with Nielsen Audio Vice President and Director of Sales Rich Tunkel at Radio Ink's Hispanic Radio Conference this week. The topic was Voltair.
The Indianapolis Star has the details about the suit Cumulus has filed against Amanda Rollen and Hoosier AM/FM, which operates five radio stations in Marion and four in Kokomo.
The ninth annual Radio Cares for St. Jude Kids national radio broadcast event corralled inspirational music stations across the country and had its most successful year, raising more than $1.4 million for the kids of St. Jude Children’s Research Hospital. This year’s top fundraising stations are WPZE in Atlanta and WPRS in Washington, D.C.
(By Dick Kalt) Many people have a natural instinct to keep to themselves. In business nomenclature, it might be referred to as “siloing,” and it results in the containment of information, ideas, and innovation. Within a company, that containment can become a serious risk to growth and success, and sometimes even survival.
In episode 39 of Media Unplugged with Mark Ramsey and Tom Asacker, distributing content is the topic of conversation.