GEICO #1 Advertiser Once Again


After yielding the top spot on the Media Monitors list of radio’s leading national advertisers to The Home Depot for a week, GEICO is back at number one. The insurance giant ran 58,076 ads last week while Home Depot slipped to fifth with 34,456 ads. The rest of the top five advertisers were McDonald’s (44,307) in second place, Walgreen’s (36,402) in third — all the way up from 45th — and State Farm (36,384) in fourth. Nissan Altima broke into the top 10, running 29,258 spots and landing in seventh place.


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