Cumulus Media-Wilmington’s AC station WGNI-FM has added the John Tesh radio show, Intelligence for Your Life. PD Steve McKay said, “Adding Intelligence for Your Life with John Tesh is an exciting opportunity to engage women with a show unlike any other. It’s great to be able to bring John back to North Carolina, where he spent the early part of his life.”
The show airs Monday through Friday from 7 p.m.-12 Midnight and Sunday from 7 p.m.-12 Midnight.
Tesh said, “We wanted to create a show for people like her, who don’t have time to read all that, but are interested in being better in everything they do. There is so much information out there, but not enough information about how to find it, and where to go with it. The idea was to create a business where we could be curators who pick and choose the information that we think our audience would like to hear about. If you couldn’t get to those magazines, we, along with the researchers we hired, could do it for you. People have called me the ‘Oprah of radio,’ but the difference is that our pieces are sometimes very short, like two minutes, or even 25 seconds — all geared at motivating listeners to move forward… it’s all about passion and purpose. If something I share can help save someone’s marriage, inspire someone to go to the doctor to get checked out, or spend more time with their kids, I’ve done my job.”
