Making Radio Stronger In A Disaster
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Pandora Now Claims 8% of All Radio Listening
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(2/8/2013 4:51:39 PM) Flag as inappropriate content
I think it's remarkable that a radio guy makes comments about 'annoying commercials' on internet radio.
Pull your head out of the sand and look around, starting with the mirror
We maintain that Pandora is a good consumer product amongst a sea of other internet radio products. Time has proven that internet radio will not survive as a subsciption based model. So, they have to sell ads to survive. That's annoying to the listeners who never expected to hear commercials on the Pandora product. So, the listener experience isn't as good as it once was. This is documented by Pandora listeners in multiple studies. From an advertiser perspective their registration process is flawed so they don't truly know who their listeners are. They rarely prompt so they don't know whether their listeners are listening or not but they are still served up ads. Additionally, they don't know where their listeners are because 75% of the listening comes from mobile devises. If advertisers understood this they would think twice about using them to advertise. Add royalty issues to the list and you have a $5 stock when all is said and done.
Terrestrial Radio is dead
Pandora should have 103.8% of all radio listening by this summer!!!
Yea, Pandora compliments terrestrial radio! Radio losers!
3 years from now someone will say "do you remember that company named Pandora?
Apple will eat Pandora's lunch, more ways to monetize, they will make money.
Neither will hurt Radio from as far as listeners, but Apple will take away dollars radio could have for selling music.
Pandora shares fall on downgrade. from 11.80 to 11.52 prS (2/7). 2012 net income (16.22M) these are the only numbers that matter.
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(2/8/2013 4:51:39 PM) Flag as inappropriate content
I think it's remarkable that a radio guy makes comments about 'annoying commercials' on internet radio.
Pull your head out of the sand and look around, starting with the mirror
- Tom
(2/7/2013 6:39:46 PM) Flag as inappropriate contentWe maintain that Pandora is a good consumer product amongst a sea of other internet radio products. Time has proven that internet radio will not survive as a subsciption based model. So, they have to sell ads to survive. That's annoying to the listeners who never expected to hear commercials on the Pandora product. So, the listener experience isn't as good as it once was. This is documented by Pandora listeners in multiple studies. From an advertiser perspective their registration process is flawed so they don't truly know who their listeners are. They rarely prompt so they don't know whether their listeners are listening or not but they are still served up ads. Additionally, they don't know where their listeners are because 75% of the listening comes from mobile devises. If advertisers understood this they would think twice about using them to advertise. Add royalty issues to the list and you have a $5 stock when all is said and done.
- peter burton
(2/7/2013 6:38:59 PM) Flag as inappropriate contentTerrestrial Radio is dead
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(2/7/2013 5:32:47 PM) Flag as inappropriate contentPandora should have 103.8% of all radio listening by this summer!!!
- a Michigan broadcaster
(2/7/2013 1:45:04 PM) Flag as inappropriate contentYea, Pandora compliments terrestrial radio! Radio losers!
- LMFAO!!!
(2/7/2013 10:52:51 AM) Flag as inappropriate content3 years from now someone will say "do you remember that company named Pandora?
Apple will eat Pandora's lunch, more ways to monetize, they will make money.
Neither will hurt Radio from as far as listeners, but Apple will take away dollars radio could have for selling music.
- Scott
(2/7/2013 9:41:18 AM) Flag as inappropriate contentPandora shares fall on downgrade. from 11.80 to 11.52 prS (2/7). 2012 net income (16.22M) these are the only numbers that matter.
- iHeartPandora
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