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Listeners Can Now Skip Your Songs



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(2/7/2013 11:08:59 AM)   Flag as inappropriate content
Hi Jacquelyn,

We'll be releasing the beta sometime in Q2. When the beta is released it will be live and available to the public on select Federated stations as well as station(s) from one other station group.

Thanks,

Rob Green

- Rob Green
(2/7/2013 10:47:05 AM)   Flag as inappropriate content
Interesting stuff. I see it is in Beta...When will it be made available to the average Federated Media listener? If now, which stations? (i.e. I'd love to experience this new idea!)

Thank you.

- Jacquelyn
(2/7/2013 9:53:19 AM)   Flag as inappropriate content
Thanks for your questions. The skipping technology accommodates variable song length. Some songs, such as those going into or out of a break aren’t skip-able which means if a listener skips a song during a set, and the song length is different, the listener may be at a slightly different time in the broadcast but they won’t miss the break. Additionally our rejoins are accurate to 1ms so there's no discernible impact to the listening experience itself.

Regarding the insertion of a commercial when a listener skips a song, this is entirely up to the broadcaster and not a technical requirement.

Please let me know if you have additional questions.

Rob Green

- Rob Green
(2/7/2013 9:44:58 AM)   Flag as inappropriate content
All this dodging, weaving and bending the knee to the technologies of another medium continues.
This, when the obvious is being suppressed, ignored or sidestepped.

Our medium will prosper when we begin providing full-service stations - on-air talent and tolerable(?) tunes along with listenable and influential spots.

Those who are unwilling to engage at these levels had better have a return ticket home 'cause they won't be staying here.

- Ronald T. Robinson
(2/7/2013 9:10:28 AM)   Flag as inappropriate content
Two questions. Streaming already has a reputation for being a bit out of sync. If one song replaces another, but the commercial pod remains automated, what do you do about the fact that songs are all of different lenghts? And secondly, if the consumer notes that every time they skip a song they have to suffer through an ad, they may find the option less than rewarding.
- Jen White


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