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Westergren: iTunes Radio Will Have Modest Impact


While speaking at the Goldman Sachs Communications Conference in New York, Pandora founder and chief technology officer Tim Westergren said Tuesday that he believes Apple iTunes Radio's "impact will be modest on Pandora." He added, Pandora has been tested by larger competitors, such as Clear Channel's iHeartRadio. “They launched with a huge marketing budget and no commercials, and Pandora’s market share only continued to grow.” Pandora has 72 million active users but its stock took a hit this week when Apple announced iTunesRadio came out of the box with 11 million users and a CNET review said the product was better than Pandora.

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