10 Reasons The NAB Radio Show Rocked!
1. It's Always Fantastic Reconnecting With Old Friends
This is one of the reasons we go isn't it? The fall ritual which finds us all together is a vital need that we sometimes undervalue.
2. New Friends and Connections
Just as important is the need to "shake the tree" and meet some new people.
For me personally, I crave the new connections just as much as the old ones and this NAB achieved that for me (and hopefully you!) I had a terrific time meeting and getting to know the members of the panel I moderated on: "How to Be a Successful Multi-Platform Talent" (Paul Castronova from the Paul and Young Ron Show, Gerry Matalon from ESPN, and Talent Coach Steve Reynolds).
3. The Mavericks Were Absolutely Fantastic Performing at the Marconi Awards!
I was a fan before seeing the performance and now I really am! Fun and outstanding!
4. The Session That Arbitron Put Together With Fred Jacobs and Roger Lanctot Was Worth the Price of Admission Alone
Their topic of the connected car and how our business should be thinking of this key area for the future was totally compelling and only served to "prime the pump" for The Dash Conference October 23 and 24 in Detroit.
5. New Young Faces Attended the Radio Show
It was inspiring to see Brandon Dickson and Tyler Lockhart participate in the Next Gen Programmer session with Dan Vallie and his National Radio Talent System. And it was awesome to meet Mamie Shepherd from the University of Georgia who is the winner of the NAB Education Foundation Radio Personality Project.
6. The NAB Implemented Some Fresh Angles for the Radio Show.
Whether it was the Personality Project or the Programming Masters Series that I was fortunate to be a part of, kudos to John David and his team for "going for it"!
7. A Radio Show Actually Broadcast From the Radio Show!
Greater Media's Bob and Sherri did their show from the convention floor and I couldn't be more proud of them for it. This has been a desire for years -- to see personalities be showcased from our Radio Show -- and I hope we can see more in the future.
8. Digital is a Priority
Obviously it should be but it's great that the show focused seriously on this.
9. Courtesy and Professionalism
Getting such a large and diverse population doesn't always yield this but the quality of the people in our business was certainly on display.
10. Positive Vibe
Always an area that we can still improve but the energy was strong. The power and pride of "live and local talent" was a strong recurring theme from many of our industry leaders.
My only regret was that there wasn't more quality time spent with a slew of people.
Buzz Knight is the Vice President of Program Development for Greater Media and he can be reached at firstname.lastname@example.org. Knight was named among “Best Programmers” by Radio Ink Magazine in 2007 and 2010. He has served on the programming subcommittee of the National Association of Broadcasters(NAB) and is currently a member of the Arbitron Radio Advisory Council and the National Association of Broadcasters (NAB) COLRAM Committee.
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