Current Issue:



October 27, 2014:
The BEST
MANAGERS
in RADIO

On The Cover
ABC News Radio VP/GM Steve Jones





Click here to subscribe to Radio Ink.






Radio Ink Writers




















Digital to Account For One in Five Ad Dollars

1-10-2013

The growth in digital continues and continues to become more mobile. eMarketer reports that worldwide, digital ad spending passed the $100-billion mark for the first time last year and will increase by to $118.4 billion, another 15.1% in 2013. That will put worldwide digital ad spending levels—including online and mobile advertising spending, other than messaging-based formats—at 21.7% of the total spent on ads in all media this year, and on track to account for more than one-quarter of all ad spending by 2016.

North America accounts for the greatest share of all digital ad spending, at 39% as of the end of 2012. As emerging markets in Asia-Pacific and Latin America up spending, however, North America and second-place Western Europe will lose share slightly throughout the forecast period. By 2016, 36.7% of spending will come from North America, and 23.7% from Western Europe. By the same year, Asia-Pacific will contribute 29.8% of all digital ad spend in the world.

Read more from eMarketer HERE
To learn more about how you can get a bigger piece of the Digital Advertising pie, join Radio Ink for Convergence 2013 in San Jose.




(1/11/2013 11:49:41 AM)
Praise is not pudding.
hermes pairs http://www.hermespairs.info/category/????

- hermes pairs
(1/10/2013 10:39:29 PM)
Multicast Wireless is a mission-based, cutting sides, progressive multimedia organization located in Huntsville, Alabama.
http://www.ukburberryoutlet.info http://www.ukburberryoutlet.info

- http://www.ukburberryoutlet.info
(1/10/2013 9:49:32 PM)
I am 29 yr old and I'm motivated by these earphones. Not exclusively are they cute, but they fit my venture properly. The sound is great! I have tried them for 3 months now without a problems and I would recommend them towards anyone of their ages.
http://2013burberryoutletsale.monwebeden.fr http://2013burberryoutletsale.monwebeden.fr/

- http://2013burberryoutletsale.monwebeden.fr

Add a Comment | View All Comments

 

Send This Story To A Friend



 
Advertisements

Advertisements