Current Issue:



CURRENT ISSUE
On The Cover:
Bob Pittman & Richard Bressler





Click here to subscribe to Radio Ink.






Radio Ink Writers


















Home Depot Radio's #1 Advertiser In 2012

1-3-13

According to Media Monitors, The Home Depot ran a little over two million radio spots in 2012, making it radio's number one advertiser. Geico dropped to number two in 2012, airing 1.9 million spots, and McDonald's stayed at number three with 1.36 million. Both The Home Depot and Geico had stiff competition in 2012. Lowe's came in 6th and State Farm Insurance came in 7th. Here's a look at Media Monitors' top 10 advertisers from 2012.


2012 Rank / Company/ # of spots aired / (2011 Rank)
1)  The Home Depot - 2,093,047 (2)
2)  GEICO Berkshire Hathaway - 1,937,625 (1)
3)  McDonald's - 1,366,786 (3)
4)  AutoZone - 990,822 (5)
5)  Wal-Mart Stores - 802,351 (4)
6)  Lowe's Companies - 786,490 (9)
7)  State Farm Insurance Co. - 770,512 (6)
8)  Macy's - 613,485 (17)
9)  Subway - 606,883 (18)
10)  Walgreens - 597,840 (23)


Images From Forecast 2015
November 19, 2014 in New York. Click anywhere on an image to advance to the next.

Get the flash player here: http://www.adobe.com/flashplayer



 
Advertisements

Advertisements