WHB Extends Deal With Kansas City Chiefs

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On Tuesday, the NFL’s Kansas City Chiefs announced that the club has reached an agreement to extend their partnership with Union Broadcasting’s Sports Radio 810 WHB-AM. Since 2010, Sports Radio 810 WHB has been the official sports radio home of the Chiefs. The length of the extension was not disclosed.

Under the extended agreement, 810 WHB will own exclusive live radio broadcast rights to the Chiefs weekly in-season press conference with Head Coach Andy Reid and a weekly one-on-one interview with QB Alex Smith. In addition, Sports Radio 810 WHB will broadcast the Chiefs Kingdom radio show on Monday nights from 6 to 7 p.m., which is hosted by Voice of the Chiefs Mitch Holthus and includes call-ins from Coach Reid and live on-site guest interviews with key players.

Throughout the season, Chiefs players will be featured on regularly scheduled 810 WHB programming, hosted by 810’s staff of on-air personalities. Each year during Chiefs Training Camp, 810 WHB has access to deliver live reports from an exclusive end zone tent and broadcast live post-practice interviews.

Beginning with the new agreement, 810 WHB will also have the ability to run a marketing campaign centered around Chiefs Mondays, broadcasting on location at The University of Kansas Health System Training Complex.

“We are excited to announce our partnership with the Kansas City Chiefs. The passion of Chiefs Kingdom is unmatched in the NFL and as an Official Broadcast Partner, Sports Radio 810 WHB is thrilled to be Kansas City’s home for exclusive Chiefs news, information and interviews,” President of Union Broadcasting, Inc. Chad Boeger said. “The Chiefs are one of the best organizations in professional sports and it stands to reason that our listeners get to enjoy the best, most comprehensive coverage of the Chiefs on the preeminent sports radio station in the Midwest, Sports Radio 810 WHB, locally owned and operated for over 20 years.”

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