Nielsen Responds To Latest Bubba Claims

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After we ran our story yesterday updating you on Bubba The Love Sponge’s latest counter-claims against the ratings firm, we heard from Nielsen bright and early in the morning. Their statement was short and sweet: “These latest claims are entirely without merit and Nielsen intends to vigorously defend against them.” This week Bubba re-filed his claim that Nielsen conspired with Cox Media Group in Tampa to force him off the air. Beasley eventually flipped formats in Tampa and dumped Bubba from WBRN. Bubba has admitted he made contact with a PPM panelist. Unless they settle, we could see a trial in June.

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