B98.5 Plays Gender Game, Raises Serious Questions

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Ever heard a guy say to one of his buddies something like: “You run like a girl”? Well, that whole gender put-down has become big radio in Atlanta. Melissa Carter of B98.5 (WSB-FM/Atlanta) was featured on HLN’s The Daily Share on July 20 regarding the Tad & Melissa Show’s segment “Your Man ____ Like a Girl” discussing the phrase “’Like a girl’…is it hurtful or harmless?” It started as a kind of in-house joke between staff and then caught fire over the airwaves – women loved it! A producer for HLN heard the bit, was concerned about the phrase “like a girl” and the message it sends, and invited Carter to be part of a segment on The Daily Share. And, understandably, the more serious potential ramifications of using that phrase entered the discussion.

“The segment originated when I heard Tad’s high-pitched sneeze, and thought it sounded like our producer Jeremy, whose voice is frequently mistaken for a woman’s,” said Carter. “Based on that, we launched the conversation with listeners, ‘Your Man ___ Like a Girl.’”

The full HLN segment can be viewed at snappytv.com/tc/2407591.

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